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Greeting Cards
Here are some ideas
How to keep in touch effectively and professionally
Greeting cards can be a meaningful communication tool for customers,
employees, co-workers, and other important business contacts. They
can provide a memorable, cost-effective way to build and strengthen
customer relationships and boost morale. Getting and sending cards
just makes people feel good but the "warm fuzzy" responses that make
greeting cards so effective can also make some professional types a
little nervous, especially if you're used to keeping in touch
through memos, phone calls, e-mail, and other less personal types of
communication.
If you're uneasy about using cards to stay in touch, let us help.
After all, Hallmark has been helping people say the right thing at
the right time for almost 100 years, and Hallmark Business
Expressions specializes in cards designed for business use. Here are
some sample messages that are appropriate for most business
situations (you can adapt and personalize them to fit your needs).
Birthday
Everyone appreciates having that special day acknowledged. Make your
birthday wishes distinctive and heartfelt.
 | Thinking of you on your birthday |
| Hope your birthday brings one
good thing after another. |
| May life's best be yours! |
| Celebrate! |
Sympathy
When a co-worker, employee, or client suffers a loss, it can be hard
to know just what to say. A simple expression of concern and
understanding means the most.
| Special thoughts are with you at
this time. |
| With sympathy and understanding
thoughts in the loss of the one so close to you. |
| Hoping that you find peace and
comfort in warm memories. |
| Heartfelt sympathy to you and
your family. |
Congratulations
Share in the triumphs and achievements of your employees and
customers. They'll be glad you did.
| It's great to see a hard worker
get what you deserve. |
| There's no stopping you!
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| Way to go! |
Customer Thanks
Have a great customer or other business contact? Be sure to thank
them!
| Your confidence in our company
means a lot. Thanks for calling us. |
| Thanks for taking the time to
call with your ideas your feedback will help us improve our
service. |
| I hope you enjoy your new
product. Please call if I can answer any questions. |
Staying in Touch
Maintaining positive business relationships means keeping in regular
touch, even if there's nothing urgent to discuss.
I was looking through my files and realized we hadn't talked in a
while. Hope you're having a terrific summer.
It's always great to hear what you're up to. See you at your next
appointment!
New Baby
Celebrating your business contacts' life events such as the arrival
of a new baby is an important way to build relationships.
| Best wishes to all of you!
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| Congratulations on your new
little bundle of fun! |
| Congratulations on the brand new
joy in your lives! |
Employee or Co-Worker Appreciation
If you work with great people, you know how lucky you are. Don't
forget to let them know too!
| I really appreciate the extra
efforts you've made recently. |
| I couldn't have gotten through
this project without your help...you're a lifesaver! |
| If I could pick a "Dream Team,"
you'd definitely be on it! |
| You're amazing! I admire the way
you manage to handle everything at work and be a terrific mom,
too. |
| You didn't have to pull an
all-nighter on that project, but you did. Your hard work hasn't
gone unnoticed. |
| This company is very lucky to
have you. I'm glad you're on the team. |
Passing Along Information
Finding time to share information with a valued client, co-worker,
or employee is well worth the effort and it's a great way to let
them know you're thinking about them.
| Hope this brochure answers some
of your questions about our services. |
| This was in Tuesday's paper I
wanted to make sure you saw it! |
| We just got the new model you
asked me about during your last visit. Just wanted you to know
let me know if you need more information! |
Requesting a Referral
You know that referrals from happy customers are a great way to grow
your business, but maybe you feel a bit uncomfortable asking for
them. The right card paired with the right approach can make this
kind of prospecting much easier. The most subtle way to ask for a
referral, of course, it to slip a few extra business cards in an
earnest, handwritten thank-you note. You might personalize the note
with a message like these:
| I really enjoyed working with
you/your company on this project. If I can be of service to you
or any of your friends/neighbors/co-workers, please don't
hesitate to call me or pass my name along! |
| If you know anyone else who
might benefit from my products/services, I'd be grateful if
you'd let them know about my company. |
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